The lifestyle hospitality sector has exploded in the last two years with the rise of new corporate, independent and “soft” brands promising a better guest connection to the local destination. Joining that trend in October 2014, Kindred Resorts & Hotels is a new marketing consortia consisting of 58 independent lifestyle hotels, created along the same lines as Preferred Hotels or Destination Hotels, but with a focus squarely aimed at the corporate meetings market. [Full Article]
